Mumbai - Urmi
* Job Summary
Jiostar Creative Works acts as a fulcrum, anchoring the shaping of ideas and seamless execution for the JioStar Entertainment Network. The team helps brands with their business challenges by weaving in seamless brand communication through in-show integrations, character-led narratives, tentpole solutions, on-ground activations and branded content across TV & Digital.
This team’s offerings are high-impact, culturally relevant, and scalable entertainment solutions that go beyond traditional FCT.
This role is part of the Impact Solutions team (Regional), within the Entertainment Ad Sales division, responsible for high-impact properties across the Regional Portfolio. The incumbent will be responsible for ideating and building creative, content-led brand integration opportunities rooted in consumer insights, show narratives, cultural moments, and advertiser objectives. The role requires close collaboration with frontline sales, programming, marketing, and production teams.
The individual must bring a creative mindset, a deep understanding of brand storytelling, and a strong understanding of Broadcast & Digital media to deliver differentiated entertainment-led solutions.
* Key Responsibilities
* Skills & Attributes for success
* Preferred Education & Experience
* About Us
Perched firmly at the nucleus of spellbinding content and innovative technology, Jiostar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and streaming service together reach more than 750 million viewers every week, igniting the dreams and aspirations of hundreds of million people across geographies.
Jiostar
JioStar combines the power of Reliance’s Viacom18 and Disney Star, delivering unmatched entertainment with 120+ TV channels and two leading streaming platforms. Explore a new era of content with JioStar.